Japanese automaker Toyota is fanatical to fortify its hybrid Prius sales not just for the fame but is marking a milestone by launching a new ’standard’ version of its gas-electric hybrid for 2008 model year.
The new-fangled model would cost around $20,950, exclusive of destination charges. This is by the way $1,225 cheaper compared to the lowest-cost 2007 model. However the customers would be able to choose from a listing of equipments to get installed on this version which is standard on the existing variants.
Bill Kwong, a spokesman for Toyota Motor Sales USA cited in a statement on the need to launch this cheaper Prius:
We’re just trying to make it available for everybody.
The budge by Toyota has an endorsement by the market analysts. According to them, this is not exactly a move by the company to boost the sales of the car as it is immensely popular in the market.
[Via:Techwhack]
[Image:Toyota]
Comments
The Prius will be under the scanner for most of the time. And Angel, I love to read your long comment report
The much awaited Prius has finally arrived and big time. also, you have to say that it has been accepted globally with a huge response and so does the company hope to do in India as well. As hybrid cars for sale is an upcoming market here.
Good to hear that.. now awaiting some more surprises!!!
Great News .. I think the Toyota Fans wud defiantly go for this one..
Its really great..
The Prius will be under the scanner for most of the time as it is such a hyped up car and much is expected from it..